10 facts about Search Engine Optimisation

If you're running a website, it's important to make sure that you're doing everything possible to optimise your site for search engine optimisation (SEO). We've put together a list of 10 facts about SEO that will help motivate you to get started!

  • 90% of pages get no organic search traffic from Google (Ahrefs).
  • 68% of online experiences begin with a search engine (Brightedge).
  • 71% of B2B researchers start their research with generic search instead of branded search (Google).
  • 53% of shoppers say they always do research before a purchase to ensure they are making the best possible choice (Google).
  • Only 6% of pages will rank in the top 10 search results within a year of publication (Ahrefs).
  • Almost two-thirds of global online search comes from mobile devices (Perficient).
  • 69% of marketers actively invest in SEO (HubSpot).
  • The top three most often used metrics for SEO are keyword ranking, organic traffic, and time spent on page (HubSpot).
  • Generally speaking, the more backlinks a page has, the more organic traffic it gets from Google (Ahrefs).
  • The average #1 ranking page will also rank in the top 10 for nearly 1,000 other relevant keywords (Ahrefs).

If you need help with your search engine optimisation and search marketing, contact us for a no-obligation chat about how we can work together.

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